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Table of Contents

  1. Instagram VS Snapchat: An Introduction
  2. Instagram VS Snapchat: History
  3. Instagram VS Snapchat: Feature Review
  4. Instagram VS Snapchat: Popularity
  5. Instagram VS Snapchat: The People’s Choice

Instagram VS Snapchat: An Introduction

Social media apps have the distinctive high quality of constructing human interplay simpler: gone are the times when individuals must journey far for conferences, dates and enjoyable occasions. Instagram and Snapchat are two well-liked social media apps which have made the method of creating connections and on-line advertising and marketing extra trouble free.


Instagram is a social media app that helps customers to share visible content material like photographs and movies with their associates and followers. Today, the app is utilized by individuals all around the world to share work content material, make new associates and promote their merchandise on-line.

Snapchat is a enjoyable social media platform the place individuals share moments: photos, tales and brief movies are normally shared on the app. Snapchat’s distinctive function is that the images and messages are accessible for a particular time frame.

In right now’s article, I shall be evaluating Instagram and Snapchat facet by facet by way of historical past, options and recognition. I will even be sharing my private opinion on why these apps are well-liked amongst younger individuals.

Instagram vs. Snapchat: History

Instagram was first launched in 2010 by Kevin Systrom, with the primary prototype being an online app known as Burbn. Instagram was designed to assist individuals share photos and movies: it turned so well-liked that it recorded as much as 25,000 customers in simply in the future.


Instagram is now owned by Facebook: Mark Zuckerberg noticed the potential within the budding app and determined it was value a whopping $ 1 billion within the 12 months 2012. Today, Instagram is value over $10 billion and it contributes to over $20 billion to Facebook’s yearly income.

Snapchat has its personal story: someday in 2011, a bunch of scholars at Stanford University particularly Evan Spiegel, Reggie Brown and Bobby Murphy got here collectively to construct the idea of an app the place individuals may share content material that will disappear after some time.

The preliminary model, Picaboo was launched in July and since then, Snapchat has been continuously rising as a social media platform. In October of 2013, Snapchat launched the tales function by which customers may share content material for as much as 24 hours. Now, thousands and thousands of individuals use Snapchat to observe and submit brief movies or view photos of associates and colleagues.

Instagram vs. Snapchat: Feature Review

Instagram has quite a few options that maintain customers glued to the app: the filters, the messaging function, Instagram tales, location tags, drawing instruments, design, stickers and sharing expertise.


Snapchat, then again has its excellent options to be the disappearing function, filters and tales. Messages are despatched with a way of urgency: that is nice for model advertising and marketing.

Instagram usually has higher designs, the entire design of Snapchat could appear overly vibrant and immature to a extra older and conservative inhabitants. Instagram additionally supplies a better location tag placement than Snapchat.

Snapchat stands out due to the various enjoyable filters and disappearing content material that it gives customers. You may depart a message in your crush figuring out that after someday, it would not be seen. Screenshots of snaps usually include notifications for the individual that posted the snap, not like Instagram.

Instagram vs. Snapchat: Popularity

Instagram is extra well-liked than Snapchat: in line with the Google Play retailer it has a 4.4 out of 5 score with 127 million evaluations and over a billion downloads from individuals all around the globe.


Quite a lot of younger individuals use Instagram, however older individuals use the app too: Instagram has transcended past an app you simply use to share photos and movies, you need to use it for your corporation too. Instagram is a good instrument for skit makers, vloggers, fashions and digital entrepreneurs to develop their companies.

Snapchat is rising too: with a 4.1 out of 5 score on the Google Play retailer, 27 million evaluations and over one billion downloads, I need to say that the app is doing rather well.

Snapchat is mostly seen as an app for very younger individuals: it supplies a platform for enjoyable and self-expression. Although it shouldn’t be your go-to app when you find yourself making an attempt to promote your services or products on social media, it’s a viable choice particularly for gadgets like garments and make-up.

Instagram vs. Snapchat: The People’s Choice

Instagram and Snapchat are two superb apps created with the intention of fulfilling the human want to attach with different individuals. Both apps are doing amazingly effectively, and have exceeded set expectations.


Instagram is most well-liked by grownup customers between the ages of 25 to 34 due to the chance to entry extra skilled content material by alternative and share work interactions.

Snapchat is most well-liked by teenage customers who simply need to have enjoyable and dwell within the second. The enjoyable filters are their finest function offered by the app.

As for me, a younger outdated one who offers with backaches sometimes I’d say that Instagram is the individuals’s alternative as a result of it makes an attempt to cater to the wants of a bigger proportion of the inhabitants regardless of their age group.


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